IMA Center of Excellence - Winning in the Digital Age
IMA Multimedia Hall, Jall Auditorium, Indore
The future of Indian economy is digital. More than half a billion Indians are already connected to the Internet and more people are coming online because of falling prices of devices and access. After a slow start, India’s digital economy is nearing the critical mass needed for rapid transformation. Indians are the second-largest users of apps in the world and the largest users of social media. Digital consumption and online transactions are growing in popularity and every enterprise is expected to have online presence. According to McKinsey, Indian economy has the potential to grow by nearly half a trillion dollars by 2025 because of digitization alone. In this scenario, the digitizers of today will be the leaders of tomorrow. They are less likely to be destroyed by disruptions in their industries and more likely to win in a hyper-innovative environment.
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